Reduce, Reuse, Recycle

Remember in school when recycling was the exciting vision to save our planet?  Earth day celebrations, essays written, posters drawn, we were all introduced to the catchy phrase "reduce, reuse, recycle".  This mantra had the power of Captain Planet behind it!!!!

In 2005, I created my first website for my own business.  I had joined forces with another IT consultant and planned to sell website design services.

Search engines were in their infancy then so figuring out how to get included was not very well documented.

After my consulting site...

What are they looking for?

Have you ever stared at a blank page straining your brain for something to talk about in your content? I get it, finding a topic that will provide help to your audience is no easy task.

I am going to ask you to take a minute and imagine why your client may...

I want to ask you to seriously consider the difference between written and spoken words.

Spoken words are infused with emotion through body language and context in conversation.

If you have ever given a presentation using slides, you know that no matter what your slides say, what you...

We all have preferred ways of doing things, right? 

Some have to rinse their dishes before going into the dishwasher,

some take off their shoes as soon as they enter the house,. 

and many never use the sugar bowl spoon to stir their coffee.....
I try people, I try... :-).

...

Keywords are the connectors of your content to a potential client looking for a solution online.

This week we talk about choosing questions as your  keywords.  If you use a question as your theme for a content piece it can be used as a solution for a search engine client...

Blogs are an essential tool to increase visibility and search traffic. Here we discuss a few simple ways to find good keywords for you blog.

Voice Search is becoming a natural way for users to ask questions of Google. Typing on a smartphone is not fun, the keyboards are very sensitive and our finger tips are a bit bigger than those keys!  In a recent article written by Oberlo, titled "10 Voice Search Statistics You Need to...

Do you remember that feeling you had as a kid passing the candy store in the mall? 

The store was always well lit, full of amazing colors in every shape and size, and beckoning you to come in.  I certainly remember.  Every time I passed it on a shopping trip my...

Podcasts, website pages, videos, and blogs are created and published online through many different platforms.  Every platform has its own way of letting you describe and tag your work so visitors can search for content on the platform. 

For example, buzzsprout, the popular podcasting...

Today is my first blog post.  So this will be short and to the point.

Everything online is connected.  Are you using your creative assets to connect you?  In the upcoming weeks I plan to share many ideas on how you can use your ideas and content to increase your visibility online.