Episoe 043-SEO&SERPs
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Welcome to SEO Day Studio with your hosts, the Findability Queen Denise Millet, and the entrepreneur Whisperer, Kim White. This is a space to hear the questions that fellow entrepreneurs have about SEO and get them answered. So many discussions involving techy topics like SEO are loaded with jargon and unnecessary complexity.
So much so that anyone outside the tech industry has difficulty getting to the real meeting inside the information. Denise believes that every entrepreneur can benefit from search engines. Once they hear how they work in a clear and straightforward way. She's on a mission to help entrepreneurs get the content and they spend hours creating included in search engines.
So when their customers search online, they're findable because she believes if they can't find you, they can't do business with you. So stay tuned. The fun starts now.
Well, welcome to the SEO Day Podcast Studio. I am the official mailbag keeper around here, Kim White, and I'm joined by the lovely Findability queen herself, Denise Millet.
Denise, it's great to be with you today and be a part of you changing the world of SEO for all those entrepreneurs and business owners out there who are tuning in.
You're too kind. Thank you so much. I'm glad to have this time to share with you while we do this, and I love answering these questions, so this is a lot of fun.
Well, speaking of fun, I dove into the mailbox mail bag this week and I pulled out one that had, um, anonymous on it. So anonymous, you know who you are, but these are from, these are from anonymous. Question number one, does the title of a webpage show up in search?
Yes, it does. It is the primary thing, the blue link that shows up that, someone's gonna click on.
If they choose your listing, it also shows up in the tab on your browser. So if you're looking at your Chrome browser, you have a little tab for each site you're at when someone's on looking, viewing one of your pages. That title is what shows up in there. So you want to make sure the first few words that fit in there are valuable.
So yes.
Well, great answer. And I do want to just interject quickly that anonymous was just a funny that that's a, you know, a funny person, if you have questions and you want to be anonymous, we might giggle, but send them, because Denise is serious about answering these questions. Right. I just wanted to like clean up my story here, Denise.
We get a lot of people that, that really don't want to have their name on there, and that's perfectly fine. We just want to be here to help. So,
exactly. Question number two, our next, well question number two, sorry, I got confused for a second. Does it matter what name I give a page on my website?
It's also gonna show up. In search engine results, which is kind of something new actually. So right above the link where your title would be, it's going to have in a little bit smaller font your website address with the slash and the page name. So it should make sense. It doesn't have to have a huge, long thing, but it should make sense for your, what you're building the page about.
So if you have a specific reason to build the page. Make the name, have your keywords in it or something like that because it will help you out, and it will also show in search engine results
for clarity. Denise, you are talking about the URL or the address? Yes. Not the, not the name on the page, but the actual address.
The actual, yes, the actual name that shows up in the. HTTP slash slash. You know that thing? Yes.
Okay. Thank you.
Thank you.
Question number three, do search engines know when you change something on your website?
Yes, they do. Believe it or not, so. If you make a change to your website and when you hit save the date that you made, that change is saved along with the name of the page.
So when the, search engine programs do their routine, they come and read your website. They look for everything that's changed or that's new in the latest dates since they've read before. And those are the pages they read. So they don't go and read the ones they've already read. They only go read the new ones or things that have changed.
So yes, they definitely know when you've made a change.
So you've heard it here, change everything,
right? Always continually change.
Let's head over to a word from our sponsor today.
This episode is brought to you by the findability Queen Denise Millet. Visit her YouTube channel youtube.com/a@findabilityqueen for her collection of short videos, answering questions about findability and SEO for entrepreneurs every day.
Oh, welcome back. That was a short little, we're in today, but we're excited you're here with us.
We are back talking about SEO and SERPs and all the, oh, mys. I'll just say that. The search engine result pages, all of that today. So question number four, I am very curious about as well. Do my YouTube videos show up in search?
They do. I, however, do not believe they all do. They might be in the catalog, but they pull them out.
the clips are there. The shorts are not. So that's the answer. I guess I need to reword that they are there and there's a section on the search results page for videos and they will show up with the thumbnail that you create. So that's very important and the description that you put on it. So yes,
that's
good news.
So our final question today, question number five, do I still need a website for my business? Really?
Ooh, spicy, huh? We hear this a lot. It comes around every once in a while, especially when there's a lot of changes going on out there. And I guess I'm gonna give the answer that we always give, right, Kim, is there are platforms where you have a channel or you have a presence or a profile, but where are they gonna really find you?
Where are they gonna pick your services? And find out more about your business and how are they gonna contact you, right? And how are you gonna process a payment from that? Without a website and a way to do those things, or, I mean, you could piece tools together, but we know that that's really kind of a nightmare.
And you can try to use Venmo for things, but if you're gonna grow your business, it be a real business. You need a website, you need a home for your business. And that's my story and I'm sticking to it.
I I'm gonna recap. If they can't find you, they can't pick you. If they can't pick you, they can't contact you.
If they can't contact you, they can't pay you. If they don't pay you, you can't stay in business. So that's my quote for the day, Denise. Oh my
goodness. I need that as a clip. Good one.
Thank you for answering these questions. And that was actually Denise's quote by the way. We'll close the mailbag for today.
We'll jump back in next week. we're so glad you're here with us and learning right alongside me. I will. Say, but you did a great job, Denise, of making it very clear for all of us entrepreneurs and business owners taking the scary out of the SEO.
Thank you, Kim. I'm so glad you're here with me every week, and I hope everybody is making Tuesday their SEO day.
And while they're listening to this podcast, they're out there doing one or two things for their SEO while they're listening so that they too can make progress. And one of the things that you need to always keep looking at are your keywords. What are the words you're gonna connect with your people about?
So to get you going with that journey or to help expand what you're doing, look at my quickly, find your perfect keywords guide. It's a simple and easy guide being findable. And there's a link in the show notes. Download your copy. It's totally free, and I hope that'll help you on your journey to get a full set of keywords that are working for your business.
So until next time.
Thank you for joining Denise and Kim in the SEO Day studio for today's discussion. If you would like one of your SEO questions answered in the future episode, head on over to denise Millet.com/questions to let us know. The link is also in the show notes. We hope you enjoyed listening to this episode of the SEO Day podcast.
Follow the show so you can hear when new episodes get released and stay in the know about SEO. Until next time.
